I’m no Warren Buffett, but I think the purpose of a shareholder letter is to let you know about your investment. And as someone who sources your groceries through Fresh Harvest, you are absolutely an investor. That said, I’d like to highlight four important numbers that are directly impacted by every produce box that shows up at your door.
$100M The amount we aim to spend with Georgia farmers and food producers by 2032.
How’s it going, you ask? We’re clocking in at $21.7M to date. Joe Reynolds from Love is Love Cooperative Farm said it best, “Many farms tell me Fresh Harvest is a huge reason they stay in business. There is no one moving as much produce in Georgia as Fresh Harvest.” There’s so much work being done to make this lofty dream a reality and it all starts with your decision to get a produce box each week.
50% The percentage of Fresh Harvest’s revenue that ends up in the hands of the farmer/producer.
In comparison, for the average dollar spent at a traditional grocery store, only 14% gets back to the farmer. The power of your grilled zucchini is real.
10% The amount of Fresh Harvest’s profits committed to funding our Share the Harvest program.
Every time you see a green box on your porch, a portion of the value is spent providing sustenance for food-insecure families in our neighborhood. And this doesn’t even include the amount of money customers donate directly. “Our excess is someone else’s necessity.”
70% The percentage of our team that came to Clarkston as refugees.
A long-standing pillar at Fresh Harvest is to be the best place for career growth opportunities for our refugee neighbors. I’m confident that this is one of our greatest strengths as a company.
“Just keep caring” is something we talk about often around here. Thank you for continuing to care for your health, your neighbors, and your planet each and every week.
